So, why a blog? Three good reasons:
-
Practicality
- Easy
- Fast
- Simpler to create than a "traditional" website (and it is since I've created tons of them)
-
Flexibility
- It is so much easier to change a blog around than a website.
-
Visibility
- Search engines love blogs because all the posts are pages, all the pages are linked, and this creates a resource of content and links to other websites (psst, if you haven't figured it out, you need to link to people when you blog)
Sure, Steve's talk was a "preaching to the choir" for me, but he did a great job of it.
Tags: blog advantage