Whew! Someone blogged my talk about Audience Mesurement

Yes, I finished my talk.  Yes it went really well.  Thanks to Andru for being a great co-speaker. So, yes someone blogged my talk (and I found it via Technorati ... which ties into the current talk on RSS) ... you can judge for yourself how we did then.  Slides?  Here's the MindMap version and a PPT export.  Enjoy!

Tags: , , , ,

Post a comment
Re: Whew! Someone blogged my talk about Audience Mesurement
Congrats! on your panel.

Glad to see people addressing this issue and especially at a (traditional) blog focused conference. Clues me in that people are taking blogs more seriously as a credible marketing strategy.

As you indicated the first step to defining what to measure is to identify what is success. Facebook is looking at what they call "Extent of sharing." How many times people share within a community.

We are in for an interesting ride as new "success" objectives are identified. Now to develop the tools to do the job!
Post comment:
Format Type: 
  Convert newlines
  Receive comment notifications for this article
insert bold tagsinsert italic tagsinsert underline tagsinsert strikethough tagsinsert linkinsert blockquote tags
Comment verification:

Please enter the text you see inside the graphic to post your comment:
You are not currently logged in. If you would like your user information to be displayed with your comment, please enter your login information below.
Login information:
If you would like to post contact information on your comment, please enter your information into the optional fields below:
Contact information:
URL:  example: http://yourdomain.com
Please note: email will not be displayed on the site, only for the blog owner. If logged in, URL will only be used.

TrackBack URL:

Weblogs that reference this article:

Few pics and thoughts from Blog Business Summit 06
Weblog:  A View from the Isle
Excerpt:  I'm back from BBS06 and trying to dig out.  Winter seems to have arrived in B.C. over the weekend.  Well, winter for B.C. that is ...
Posted:  Mon Oct 30 17:30:22 EST 2006